bio

I'm an art director, producer, and stylist with two decades of experience shaping campaigns across print, digital, video, and live environments. I lead with a strong visual point of view and a collaborative mindset- setting strategy, guiding execution, and ensuring every detail supports the bigger creative vision.

I’ve directed and produced work for clients including Nike, Adidas, Nau, Kroger, Pendleton, Sorel, Coca-Cola, J. Hilburn, Target, Woolrich, Danner, Levi’s, Amazon, Under Armour, Brooks, Columbia, Keen and Orlebar Brown. My work spans e-commerce, lifestyle, editorial, and advertising, with features in Nylon, Glamour, Lucky, People, Runner’s World, and Prevention.

I bring deep knowledge of what works across platforms, and I’m often the most experienced person on set, not just because I’ve been doing this since 2004, but because I’ve seen what works, what doesn’t, and how to fix it midstream. I balance strategy with taste, and execution with empathy. And I’m always focused on getting the vibe right for the team, the client, and the end result.

I began my career as a hair and makeup artist which sharpened my eye for detail, timing, and visual storytelling. That background continues to inform how I lead creative: with an instinct for what works on set, a sensitivity to team dynamics, and a deep understanding of how the smallest choices shape the final image.

I’m often brought in early to help shape the creative, and trusted on set to ensure cohesion, efficiency, and calm under pressure. I’ve built a strong network across the industry, and I’m known for leading teams that are well-supported, well-informed, and motivated to do their best work.

In 2017, I studied at Central Saint Martins in London, deepening my connection to concept-driven creative and global visual culture.